Russian Translation(s) & Details for 'Commercial'

English Word: commercial

Key Russian Translations:

• коммерческий [kɐˈmʲertɕɪskʲɪj] - [Formal, Adjective]
• реклама [rʲɪˈklamə] - [Neutral, Noun, Refers to advertisement]

Frequency: Medium (both terms are widely used in specific contexts)

Difficulty: A2-B1 (Beginner to Intermediate for both terms)

Pronunciation (Russian):

коммерческий: [kɐˈmʲertɕɪskʲɪj]

Note on коммерческий: Stress falls on the second syllable; the 'ч' sound is similar to 'ch' in 'church'.

реклама: [rʲɪˈklamə]

Note on реклама: Stress on the second syllable; the 'р' is rolled slightly.

Audio: []

Meanings and Usage:

1. Related to commerce or business (Adjective)

Translation(s) & Context:

• коммерческий - Used to describe something related to commerce or business, often in formal or technical contexts.

Usage Examples:

• Этот проект имеет коммерческий успех.

  This project has commercial success.

• Коммерческая недвижимость очень дорогая в центре города.

  Commercial real estate is very expensive in the city center.

• Мы заключили коммерческое соглашение с этой компанией.

  We signed a commercial agreement with this company.

2. Advertisement (Noun)

Translation(s) & Context:

• реклама - Refers specifically to an advertisement or promotional material, often on TV or radio.

Usage Examples:

• Эта реклама показывается по телевизору каждый день.

  This commercial is shown on TV every day.

• Реклама нового продукта очень креативная.

  The commercial for the new product is very creative.

• Я пропускаю рекламу, когда смотрю видео онлайн.

  I skip commercials when watching videos online.

Russian Forms/Inflections:

коммерческий (Adjective): Declines according to gender, number, and case as a typical Russian adjective.

Case	Masculine	Feminine	Neuter	Plural
Nominative	коммерческий	коммерческая	коммерческое	коммерческие
Genitive	коммерческого	коммерческой	коммерческого	коммерческих

реклама (Noun): Feminine noun, declines according to the first declension pattern.

Case	Singular	Plural
Nominative	реклама	рекламы
Genitive	рекламы	реклам

Russian Synonyms/Antonyms:

Synonyms for коммерческий:

• торговый
• деловой

Note: "торговый" often refers to trade specifically, while "деловой" implies business-related in a broader sense.

Synonyms for реклама:

• объявление
• промо

Antonyms for коммерческий:

• некоммерческий

Related Phrases:

• коммерческий банк - Commercial bank
• коммерческая тайна - Trade secret
• телевизионная реклама - TV commercial
• реклама товара - Product advertisement

Usage Notes:

• "коммерческий" is used strictly as an adjective and relates to business or commerce. It does not refer to advertisements.
• "реклама" is a noun and specifically means an advertisement or commercial. It cannot be used to describe something as business-related.
• Be mindful of the context: if you're talking about a TV ad, use "реклама"; if you're describing a business venture, use "коммерческий".

Common Errors:

• Mixing up "коммерческий" and "реклама": English learners often use "коммерческий" to mean a TV commercial. Incorrect: "Я видел коммерческий по телевизору." Correct: "Я видел рекламу по телевизору." (I saw a commercial on TV.)
• Wrong gender agreement with "коммерческий": Since it’s an adjective, it must agree with the noun it modifies. Incorrect: "коммерческий компания". Correct: "коммерческая компания" (commercial company, feminine).

Cultural Notes:

In Russian-speaking countries, "реклама" often carries a neutral or slightly negative connotation due to the prevalence of intrusive advertising, especially in the post-Soviet era. On the other hand, "коммерческий" is a neutral term widely used in business contexts.

Related Concepts:

• бизнес
• маркетинг
• торговля